📍 Location: Dixon, CA
💬 Description of business: Content Creator
📌 Pinterest profile: https://www.pinterest.com/Criscarts
👤 Community profile: About criscarts | Pinterest Business Community
My name is Cris, I have been an artist for the past 10 years. I originally started with ceramics, but in 2018, I started to transition to watercolors and other 2D media. I started my Pinterest account in 2021, posting Idea Pins of my art process. At first, I didn’t think anything of it, but after seeing how people reacted to my content, I decided to dedicate more time into creating engaging content.
My goal as a creator is to share my passion for art with my audience. I want to inspire people to create art, regardless of their level of experience. I have engaged in meaningful conversations with some of my followers, and they have shared with me that they feel their art is not worthy. I have to remind them that artistic growth is a process, and to embrace their present artistic skills in order to keep on growing.
I joined the PBC to get inspiration and tips from other members. As someone who is still navigating and developing her brand, I find it useful to get tips from members who have experience. Additionally, members are approachable and willing to share their knowledge without anything in return.
The growth I have seen while using Pinterest feels surreal. Sometimes I can’t believe I have a page where my growth is organic and genuine. Seeing that others are interested in my content motivates me to continue creating. I drive engagement by being myself. I create content that I am passionate about. I feel when users see that I am authentic to who I am, they are more willing to engage with my content. I also make sure I reply to comments and messages. Making sure that my audience feels heard is an important step to building a strong sense of community in my page.
I love creating Idea Pins! With the type of content I create, using video to share my art process is fundamental in order for my audience to see how I create my art. Additionally, when creating art tutorials or tips, my audience appreciates a video or pictures where I show step by step.
Here is my top performing Pin, where I show how to make a flower using one of my favorite art supplies, Tombow Dual Brush Pens: https://www.pinterest.com/pin/842243567814219116/
After seeing the positive feedback I was receiving from my Idea Pins, I decided to focus my time on Pinterest. The positivity and encouragement I have received from Pinterest is something that I haven’t seen in any other online platform. When I think of Pinterest, I think about the amazing community that I am building and the support I am receiving not only from my audience, but from the Pinterest team as well.
While I was nervous and doubting myself a little, I had a blast doing the Pinterest TV episodes! It was amazing seeing all the positive feedback, and having some users message me directly to tell me how much they liked the live episode. I think that having a live episode is more engaging to the audience, especially when it comes to creating a work of art. They get to see my process from start to finish, while also learning and discovering new techniques that they can use themselves.
My favorite Pinterest tool are the Idea Pins. I love creating video content. With Idea Pins, I feel I am able to conceptualize my ideas better, thus creating high quality content.
I will say to go for it! It can be intimidating at first, and you might have to learn some new skills, but once you start creating content it will be so much easier! The Pinterest app gives you everything you need to create your content, and it is easy to navigate and use. Believe in yourself and your skills, and just go for it.
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