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How to reach a local audience?

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Hi all, 

Hoping to get some advice on the question of how to reach a local audience. 

Scenario: an decor online shop that only ships locally within the country (U.A.E) has a fully optimized Pinterest account and is getting some engagement of around 10K views per month. However analytics show that most of the engagement is coming from the US so this does not translate in to sales for the shop.

Question is how do you use Pinterest to reach a local audience and to drive local traffic to the online shop? 

Thanks for your help. 


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Loves to help

Do you write your pin description in the language your target audience is speaking? It might help if you used slang as well. Also, make sure you use your other social media to let people know about your pinterest.

Veronika Lipar
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