The best way to optimize your Pins for SEO is by using keywords!
Keywords can help you increase your reach on Pinterest. This helps users find content that matches exactly what they’re looking for. Depending on the time and topic, some keywords get thousands of searches per day. You can find out which keywords are being frequently used on Pinterest now on the trends page here!
The Pinterest trends page is a great way to understand what Pinterest users are searching for and can help you find the best keywords to use on your Pins.
In order to get discovered, you can use relevant keywords on your Pin and boards’ titles and descriptions, as well as on your Pinterest profile bio!
You can also check out these 2 articles authored by our Pioneers that shares tips & tricks on SEO: