2022 Trends Banner on Pins

alisammeredith
Pinterest Pioneer
Pinterest Pioneer

Greetings!

Have you noticed Pins with a yellow 2022 Trends Banner? Is that something anyone can add if their content fits with one of the Pinterest Predicts trends, or does it need to be approved by Pinterest somehow?

Here's an example: https://pin.it/6riNuke

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1 Solution

Accepted Solutions
hostesstori
Pinterest Pioneer
Pinterest Pioneer

I think from  design standpoint you can add a similar banner to any of your Pins highlighting the trend. However, I would avoid using the Pinterest logo or making it seem like it's Pinterest branding unless you had explicit permission. My guess this is an advertising test they worked on with Pinterest. 

 

Tori Tait
Content Director & Pinterest Consultant

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8 Replies
mycancerchic
Problem-solver

How cool I’ve never seen that before! @alisammeredith 

Anna @mycancerchic
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alisammeredith
Pinterest Pioneer
Pinterest Pioneer

Cute, right?

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hostesstori
Pinterest Pioneer
Pinterest Pioneer

I think from  design standpoint you can add a similar banner to any of your Pins highlighting the trend. However, I would avoid using the Pinterest logo or making it seem like it's Pinterest branding unless you had explicit permission. My guess this is an advertising test they worked on with Pinterest. 

 

Tori Tait
Content Director & Pinterest Consultant

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mycancerchic
Problem-solver

@hostesstori I bet you're right and it may have been branded content through pinterst partnerships. 

Anna @mycancerchic
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alisammeredith
Pinterest Pioneer
Pinterest Pioneer

Good point. Normally they wouldn’t approve an ad with the Pinterest logo on it.

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everydaylifewithlaura
Pinterest Pioneer
Pinterest Pioneer

I hadn’t noticed this! Cool! 

Laura Kaminer || Confident Living
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jenvazquezcoach
Posts regularly

I always love your insight @alisammeredith Thanks for sharing. 

Jen Vazquez
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alisammeredith
Pinterest Pioneer
Pinterest Pioneer

Nice to see you, Jen! 🙂

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