If I'm not mistaken, in a nutshell, Idea Pins are Pinterest's way of keeping traffic on Pinterest. I completely understand...that's the way they get paid too.
That being said, if we put our link to our blog in the description area, does that impact the success of that Idea Pin?
And has anyone noticed if putting the link in the description area or in the first comment is more effective at getting a little traffic to our blogs or websites?
I don't link to a blog, but I do put sticker links to my products whenever possible. My traffic to my Etsy shop has increased (a little), and I'm hoping in the long run, it helps increase sales as well. We shall see! As far as hurting my idea pin, one of my pins from last month has a product link & has over 1000 saves. However, I also have pins with product stickers that have 0 saves. 🤣🤔
Great question @nourishnestle !
After reviewing my analytics, I noticed putting a link in the description and/or comments hasn't made a difference in Saves, Close Ups and Impressions for my Idea Pins.
The topic and quality of the pin makes all the difference in terms of clicks to my site. A trending topic and quality Idea Pin leads users to view my profile, then click on my website link and read for the blog or topic of interest (which is searchable from my home page).
Since inserting links in descriptions/comments do not turn into hyperlinks, most users are clicking from the description and comments. But they do go to my profile and click on my bio website 🙂
Also, pin descriptions are "precious" keyword space. So I prefer to insert any URLs in comments. Many comments on my Idea Pins are asking for more details, questions on the topic, or asking for the blog link so it's nice to have the URL right at the top first comment.
@FunGiftIdea It's a jewelry making tutorial with a link to the product I make. They tend to do well (most of the time), but this one has gone crazy! Being both a personal trainer & jewelry maker has been a good combo. Almost everyone with jewelry making boards, also has some sort of wellness or exercise board.
@nourishnestle - I agree totally with @FunGiftIdea. Also, want to add that when people follow you because of an Idea pin, and / or engage with your Idea pins (including pin clicks, which used to be close ups; saves), more of your other pins will show up in their feeds - including standard pins with links. 😉