We recently announced changes to our Pin creation tool in an effort to build a more inspired and seamless approach to creation on Pinterest. We’re evolving our platform and making meaningful changes based on feedback from our Pinterest community. Our goal is to make it easier than ever to create inspiring content! These changes include links on all Pins, comprehensive video metrics, post-publish editing tools and more. For more information make sure to check out our Newsroom post and Help Center article.
The purpose of this article is to provide answers to your questions around these recent changes.
We hope these answers were helpful. Please rate the article if it helped you! ⭐️
Q: What happened to Idea Pins?
Q: If Idea Pins can no longer be created, what will happen to my formerly created Pins with pages?
Q: Can I edit my previously created Idea Pins to add links?
Q: Can I edit links on my Pins to change the destination URL?
Q: What features can I use when creating a Pin?
Q: Can I still make Pins through the browser extension?
Q: Do I have to add stickers, links, music or other features to my content in order to publish a Pin?
Q: Where is the Pin creation tool available?
Q: How do I create an image Pin?
Q: How do I create a video Pin?
Q: Why can’t I create pages anymore?
Q: Why is my multi-image content turning into a video?
Q: What is the maximum length for a video Pin?
Q: How do I access Pin Stats?
Q: What will happen to my previous Pin drafts?
Q: With these changes, are RSS feed and CVS Pin creation still available?
@PinterestJoan Thank you for updating this. Will we be able to use the desktop app for videos and images to build the stickers onto or just mobile? I'm assuming mobile but wasn't sure.
Thanks for the update@PinterestJoan!
@heatherfarrisco I just tested this out on desktop and it looks like those features are just on mobile at this time.
Great news! I think this will make it easier for both creators/publishers and pinners to interact with Pinterest. Thank you for simplifying!!!
The changes and updates sound great! Thank you!
Well, change is always a hassle. Ugh... got to change some client directions. But I'm thrilled that now a normal pin with a link can use the paid partnership tool. This is an improvement!
Is the update rolling out in stages or something?
I still see the two old idea pin/standard pin tools. Clicking the link in the post redirects me to the idea pin tool.
I'm very excited to see all the types of pins come together in one, and with all the features too 😊
Same - seeing the ability to create Idea Pins in my app and getting a lot of questions from people.
I don't see an update available in the Play Store (Android).
Any guidance how we can get access to the new pin creation tools if we're not seeing them in the app yet?
@jenniferppriest Mine has not updated either but when I go to the idea pin tool it just says upload assets and then acts as a video pin instead of the way I used to upload idea pins.
@jenniferppriestYeah, the Android app is always behind, I'm used to it at this point. Last update was on May 8th, so two days before this update was announced. But I'm mostly using desktop, so maybe I should have asked...
Do you guys see the updated version on desktop?
The thing is... since the new pins are supposed to have the ability to have tags even on image pins, I don't want to schedule ahead until I have access to the new pin tool. As I think the pins with tags will do better...
Also you tell me about a new update and then don't give it to me, that's mean... 😂 I'm way to excited about this one.
Update: Looks like it's rolling out on random. One of my accounts now has the new version, for the other I'm still waiting.
This is how you can tell it apart on desktop:
What is the Pinterest story Downloader?
@PinterestJoan Thanks for the update. Could you please confirm, If Pinterest is discontinuing the idea pins then why we are still seeing an option to 'Create Idea Pin'?
This is good to know. I took a break, but I'm back and ready to use Pinterest.
Does this mean we should be creating all pins (image and video) in the 9:16 ratio?
I don't have the update yet and I'm looking at the pin specs. https://help.pinterest.com/en-gb/article/review-pin-specs
For video pins, it says "For full-bleed videos (or videos that take up the entire screen), we recommend using a 9:16 ratio or 1080x1920 pixel size. Other options include: 1:2, 2:3, 3:4, 4:5 or 1:1."
For image pins, it doesn't give a recommended aspect ratio.
I would love some clarification. Thank you!
Hi @pinadvertising, thanks for reaching out about this!
The ideal aspect ratio for a Pin is max 2:3 (1000px wide x 1500px high).
You can find more information regarding this in our Help Center article.
Give us a shout if you have any questions!
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