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Content Best Practices: Creation & Curation

simplepinmedia
Pinterest Pioneer
Pinterest Pioneer

I'm curious why you would be pinning more of other people's pins instead of your own? Doing 80% yours 20% others? @foodiehomechef 

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foodiehomechef
Jack-of-all-trades

@simplepinmedia Hi there, I started doing that about a year & a half ago (or more) after receiving info from Pinterest or Tailwind (can't remember which) that... that was the best way to go & I've continued that to this day.

Please follow me on Pinterest: Foodie Home Chef Thanks! Simone ♥
Currently Pinning to: Father's Day & Memorial Day / July 4th & BBQ / Grilling
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typicallytopical
Loves to help

Thank you all for your comments! I realise there's no hard and fast rule for this sort of thing, but with all the conflicting info out there, it gets confusing sometimes.

As @therealsouthamerica said I'm starting to take less notice of what is said in external communities - I often find it causes people to panic or worse...buy something they don't need haha!

Thanks again!

Charl

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realsouthamerica
Just visiting

@typicallytopical anytime I wish I could give you an exact answer but I alas I cannot - Yes do not listen to outside community I really wish that wasn't the case because I really believe everyone has something important to say but sometimes what I read on blogs et al about "How To Do Pinterest" is just well it makes no sense and or is wrong. I never look for quick and easy but I do look for solid and logical.

L.

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owlbbaking
Pinterest Pioneer
Pinterest Pioneer

Thanks for the tag, @PinterestGabby 

Hi @typicallytopical This is a really great question and I wonder about it quite a bit myself! I currently pin about 30% my own and 70% other's content. I pin about 20x a day and don't have enough of my own pins yet to fill up 80-90%, but that's the goal I'm aiming for on my account. 

I think of it this way: at the end of the day, you want users to click on your pin to visit your site and give you traffic. Pinning other people's content is nice, but it doesn't benefit your website in any way. IN THEORY, you'd want to fill up your pin schedule with only the pins that you created for your site.

But, there's always more to the story!

In reality, it takes A LOT of your own pins to be able to properly cycle through them to be able to pin say, 15-20x a day without having that 'spammy' repeat of your same posts being shown to your audience. Unless you have hundreds of articles/blog posts, and truly different pins for each post, I would say to continue to balance out your content & other pins as best you can. 

The other thing to consider is, when you pin other people's pins, you get to see analytics on those too. This can lend insight into the type of content your audience is interested in and that can be valuable to you. For instance, I'm a recipe blogger and see that a pin I shared (not mine) for Blueberry Pie is heating up. I don't have a recipe for Blueberry Pie on my blog so maybe that's a cue that a recipe like that would do well for me. 

TL:DR - Always prioritize your content as much as possible, but you need enough pins (like, a lot) to not SPAM your audience. Pinning a balance of both your pins and other people's pins is a good idea. I wouldn't pay much attention to what ratios others say. You do you! You know what's best for your content and audience. 

I hope that helps!! 

 

Thanks!!
Liz

? https://owlbbaking.com
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typicallytopical
Loves to help

@owlbbaking Awesome! Thank you for your in-depth reply. I've started to not listen to external communities as much. Sometimes one person sees a problem and then it causes a mass hysteria! LOL. I'm also aiming for that 80% original content goal too, but like you said, you need a LOT of blog posts to do that without looking spammy. Hopefully in the near future! 🙂

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hostesstori
Pinterest Pioneer
Pinterest Pioneer

Hi @typicallytopical , I only Pin other people's content when I am using Pinterest as a user (ie I want to save something for myself). When using to drive traffic to my blogs/websites I only Pin my own content. Pinning someone else's will never drive traffic to my own site. Users never go to your profile look at your Pins and think "wow, she only Pins her own stuff." Users discover your content in their feed and searches. Also, Pinterest does not care if you're Pinning fresh content from your own site or someone else's, just that you are doing it. I've never bought into the ration thing and have been very successful on Pinterest. Hope that helps!

ToriTait.com
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simplepinmedia
Pinterest Pioneer
Pinterest Pioneer

Hey @hostesstori good to see you! And I agree with ratios as well. Something we have never done, maybe mentioned a few times to give a guide but it's all about the fresh content. 

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pinterestmarketingexpert
Pinterest Pioneer
Pinterest Pioneer

Hello @typicallytopical I see a lot of people have jumped in to help you and hopefully you can decipher the best strategy moving forward. 

This screenshot is from Pinterest. Does this help?

 

Screen Shot 2022-01-29 at 3.54.06 PM.png

Anna Bennett
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patsww
Just visiting

Tailwind says you pin your pin to 10 boards. Online training gave me numbers like 5, 2-3, and even just 1 board to pin. Now I am confused.

I also reshared other people's content on 9-10 boards at a time; is it a good practice or bad?

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