The purpose of this article is to provide answers to frequently asked questions regarding the Verified Merchant Program. This information has been provided by @PinterestBrad on the VMP team at Pinterest.
We hope these answers were helpful. Please rate the article if it helped you! ⭐️⭐️⭐️
As a verified merchant, you’ll:
You’ll want to make sure that you’ve created and selected a product group to feature to get your products showing to Pinners on your Shop Tab.
You can create/edit/feature products groups by navigating to Ads > Catalogs > Products Clicking the star allows you to feature up to 8 product groups on the Shop Tab.
The primary reason is to know how often specific products from your Catalog are being viewed, placed in the cart, and purchased. This can help inform the business on:
📌: Including product_id within the events (PageVisits, AddToCart, and Checkout) will allow you to utilize the Conversion Insight tool to make informed decisions.
As of October 2021, the VMP Program is open to businesses located in:
We have plans to expand to businesses in other countries in the future and will be sure to keep businesses informed when we have expansion updates to share.
In the meantime, you can take advantage of the following features available in international markets:
Hello, I applied to the verified merchant program, got an email stating i was approved, and never got the blue check mark. I have been reaching out to support all week and have had zero luck fixing my issue. My tag is installed, my catalog was approved. All 3 requirements are checked green. @PinterestSupport.
I have an alert under Verified merchant status saying "needs attention" yet I have already been approved and my approval has also been stated on my Shopify app. How can we go about this?
I really hope to hear from you soon!
I don't know if this will help at all, but I had everything connected and somehow the Shopify app lost the connection. It was strange because Pinterest still showed it connected and was processing the feed, but it wasn't the updated one. I set it up in Shopify again and that solved the problem. Maybe that would help?
How to file a query to verified merchant program
How long does it take to receive your blue check mark on Pinterest, after being accepted for the merchant program?